Background:
Client: Manjha, an aquaculture industry leader aiming to modernize the fish & shrimp farming industry with a comprehensive online solution.
Challenge: To design, develop, and deploy an intricate PHP-based e-commerce store and a companion mobile app, serving as an integrated marketplace for fish & shrimp farming products and knowledge.
Objectives:
- Create a dynamic e-commerce store, offering a vast range of aquaculture products, tools, and equipment.
- Develop a mobile app, ensuring remote access for farmers to both products and expert advice.
- Embed an interactive knowledge hub, assisting users in understanding best practices in fish & shrimp farming.
- Prioritize seamless user experience, secure payment gateways, and efficient logistics management.
Our Approach:
- Modular PHP Stack: Adopted a flexible PHP framework, allowing for scalable module additions, like the knowledge hub, without disrupting core e-commerce functionalities.
- Responsive Design: Ensured that the e-commerce store was mobile-responsive, while the app was developed natively for both Android and iOS for optimal performance.
- Content Integration: Collaborated with aquaculture experts to curate and integrate educational content, tutorials, and expert advice into the platform.
- Feedback-Driven Iterations: Conducted user testing sessions, iterating based on real-time feedback to enhance usability.
Challenges Faced & Solutions Provided:
- Complex Product Taxonomy: Given the diverse range of aquaculture products.
Solution: Designed a multi-layered product categorization system, ensuring intuitive product searches and navigation. - Logistics Management: Addressing the delicate nature of live aquaculture products.
Solution: Integrated real-time tracking and temperature-sensitive logistics solutions..
Results:
- Successfully launched the Manjha e-commerce store and mobile application, positioning Manjha as a digital leader in the aquaculture sector.
- The platforms received overwhelming acclaim from the farming community, particularly praising the embedded knowledge hub.
- Achieved seamless integrations of various complex modules, resulting in an intuitive, one-stop solution for fish & shrimp farmers.
- Robust PHP architecture ensured platform stability, even during peak traffic periods.
Manjha Web Link. Manjha App Link.
- Clients Satisfaction: 89%
Business it will frequently occur that pleasures have to be repudiated. - Time Duration: 3 Months
- Category: Ecommerce Development
- Clients: Mr. Aditya
- Budget: $3000( USD)
- Date: 8/9/2023
